[real humans solving real problems since 2009]
Site launch and custom build for luxury restaurant group
Custom theme and software strategy for the fashion world's favorite facialist
Store launch and strategy for Montana based natural wool fashion designer
Store launch and e-commerce strategy for CA based designer
Store launch and ongoing Shopify support for the world's fastest wetsuit brand
Store migration and theme customizations for your favorite natural skincare brand
Store launch and custom Shopify build for magical Colombian skincare brand
Store launch and custom theme build for Paris-based fashion designer
Shopify launch and migration for instant coffee pioneer Voilà Coffee.
Store launch and custom theme build for elite NYC gym
Custom portfolio for top NYC luxury interior designer
Store launch and custom theme for NYC + Sydney based matcha brand
Custom theme enhancements for visual storytellers Clementina Sketchbook
Custom theme enhancements for visual storytelling fashion brand
Strategy and implementation of global market selling and translations for luxury brand
Software delivery strategy and process reengineering for Wall Street brokerage firm
Software strategy and modernization for music royalties and copyright powerhouse
Custom enterprise software for Costco HQ
Custom built complete franchise management platform
[real human feedback]
"Thanks so much. You're a life saver with all web related stuff. So happy to be working with you mate."
"You've been so helpful, I really appreciate knowing you're on-hand to action things so quickly. Thanks again and so excited to see the results of these changes!"
"We're so happy with the site now. Everything is coming up like perfect. I think we have covered all angles. Again, thank you for your quick response on our issues, we are absolutely over the moon. Top quality service."
"Have a great day Nick and hopefully talk to you soon. Shame we can't easily grab a beer to celebrate the end of this journey 😅🍻"
[what we do, end-to-end]
Choosing and setting up the right platform from the start is crucial to a seamless, scalable experience. Shopify is our preferred home for commerce — a well-structured store improves conversion, reduces errors, and increases customer satisfaction. But we're platform-agnostic: whether it's WordPress on Kinsta, a headless build, or a fully custom solution, we architect the right foundation for your business and help you avoid costly mistakes down the road.
Great design is more than how it looks — it's how it works. From theme selection and customization to thoughtful user experience and polished frontend interactions, we craft interfaces that are visually striking, intuitive to navigate, and easy for your team to administer. The result is a frontend experience that feels effortless for your customers and converts.
Search is changing fast — it's no longer just about ranking on Google, but about being discoverable by AI agents and answer engines that shop and research on your customers' behalf. We optimize your technical SEO, structured data, and content so both traditional crawlers and the new wave of agentic search tools can find, understand, and recommend your brand.
Apps extend the functionality of your platform by automating tasks or meeting specific business needs. Integrations are essential for proper data sync and communication between all of your platforms. The right apps give back your time to focus on important creative work.
A well-planned software delivery lifecycle enables your organization to consistently ship high-quality software on time, while minimizing risks and reducing costs. We focus on iterative delivery and continuous improvement.
Troubleshooting, planning your next move, need to modernize to the latest tech, or simply need a visual refresh, we dig in. Our audits surface performance bottlenecks, conversion leaks, technical debt, and missed opportunities — with clear, prioritized recommendations. As your business scales, ongoing support keeps everything running smoothly so you can stay focused on growth.
[psst... why the name winston wolf?]
Specializing in web development, business process management, and e-commerce orchestration. Since 2009, Winston Wolf has consulted on dozens of projects — from large-scale enterprise systems to boutique custom builds.
As business problems and technologies shift, we continually evolve our expertise in new platforms and processes to meet the needs of our clients. No matter the project size or industry, we've got you covered.
shopify partner · kinsta partner · trusted since 2009
[the platforms we proudly stand behind]
our preferred partner for commerce
Shopify is the leading all-in-one commerce platform for startups to high-growth businesses. Powering millions of businesses worldwide, Shopify gives independent brands the tools to sell online, in person, and everywhere in between.
the cloud your code deserves
Kinsta is the best home for modern WordPress sites. Built on Google Cloud's premium tier network, Kinsta delivers lightning-fast load times, automatic scaling, and enterprise-grade security — all backed by expert support 24/7.